Esperanza García Molina, also known as Pampa, is a journalist specializing in science and technology, and the vice-president of the Spanish Association of Science Communication (AECC). She has a degree in physics and works as coordinator and editor-in-chief for SINC (Information and Scientific News Service). Assuming that informing and popularizing are not the same, «what we do is locate an innovative project or research and turn it into a news item so it gets to national media», Pampa pointed out. That is why SINC content is created under a Creative Commons 3.0 licence, which means that they can be used as long as SINC is referred to as source. SINC has grown 145% in website traffic since 2011, and has an estimated audience of five and a half million people around the world.
Let’s talk about the role of news agencies in science communication. Can they influence the set up of news agenda, taking into account their role as news providers?
Do you think we need a middleman between scientists and journalists?
In regard to this, you have a degree in physics. Do you believe science education is essential for a journalist working with these topics?
As intermediaries in the communication between scientists, the media and the audience, is there a risk of becoming a filter that contributes to non-deliberate distortion of science facts?
SINC’s leitmotiv is «Science is news». When does science become part of the news phenomena?
You have claimed before that agencies specializing in science communication try to «tinker with accuracy and appeal». How does one do that?
Laura Garsando. Journalist.
«SINC may be a filter, but professionals trust that filter, or they would not use us as a source»
«You cannot expect the reader to focus when reading science information, he is not studying»